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Beauty industry news, analysis, and trends covering brands, retail, skincare, cosmetics, fragrance, and consumer demand.
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Pantene, the world’s leading conditioner brand, has recently announced a new partnership with country music superstar, Kelsea Ballerini. Known for her chart-topping hits and unique sense of style, Ballerini is now set to become the newest face of Pantene, kicking…
Slip, a silk pillowcases and sleep masks pioneer, has announced its expansion with Ulta Beauty, the nation’s largest beauty retailer. This partnership will see Ulta Beauty featuring Slip’s high-end Slipsilk™ collection across 500 stores in the United States and on…
In the realm of luxury haircare, a new player has emerged on the scene – Edrée, a Los Angeles-based brand, has recently launched an collection of hair styling tools. Edrée’s range includes sleek flat irons, curling irons, blow dry brushes,…
Best Hair Styling Tools: Archived 2024 Editor Picks. Historical recommendations; check current product details, prices and availability with the retailer.
Sephora, a global leader in the beauty and personal care industry, has successfully navigated the technological revolution in retail by adopting a digital-first strategy. This approach has allowed Sephora to remain competitive in the face of online giants like Amazon…
Bubble has successfully built a consumer-centric brand by leveraging a community-first approach to subscriptions. This strategy has been instrumental in their growth, and they have achieved this feat with the help of Smartrr, a subscription management platform. Bubble was founded…
As we age, our skin inevitably exhibits signs of the passing years; Fine lines and wrinkles start to appear, and areas such as under the eyes, the neck, and the chest – often overlooked in skincare routines – become more…
In the ever-evolving landscape of the beauty industry, few stories are as compelling as Shen Beauty’s. Founded by Jessica Richards, a renowned curator of innovative brands, Shen Beauty has been a beacon of newness and innovation for over a decade.…
Jennifer Lopez has officially launched JLo Beauty at Macy’s stores, marking a significant milestone. This luxurious skincare line, developed by the multi-talented Jennifer Lopez, is now available to shoppers nationwide, in-store and online. JLo Beauty was initially launched on January…
In the beauty industry, Stephanie Jones-Price stands out as an ambitious entrepreneur in business and aesthetics. A woman of many roles – a devoted wife, loving mother, registered nurse, influencer, and lash enthusiast – she holds the position of CEO…
In the dynamic and ever-changing landscape of beauty and cosmetics, Aimée Carr stands out as a beauty trailblazer. As the founder of VOODOO MAKEUP, she has redefined the industry norms by introducing an all-natural, vegan, cruelty-free makeup line that is…