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Beauty industry news, analysis, and trends covering brands, retail, skincare, cosmetics, fragrance, and consumer demand.
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Rhyz Inc., a subsidiary of Nu Skin Enterprises Inc., has announced the acquisition of BeautyBio, a leading skincare and beauty device brand. This move is set to strengthen Rhyz’s existing ecosystem of consumer, technology, and manufacturing companies that are focused…
In the realm of organic skincare, there’s a new star ingredient that’s been making waves – Sea Buckthorn. This rare superfruit, hailing from the high altitudes of the northwest Himalayan region, has been used in traditional medicine for centuries and…
Maybelline New York has taken a significant step into the digital makeup world by introducing virtual makeup looks for Microsoft Teams users. This innovative feature is part of a collaboration with Microsoft and aims to revolutionize the way people prepare…
Thrive Natural Care is revolutionizing the skincare industry with its unique, regenerative approach. Founded by Alex McIntosh, who was inspired by his own struggles with sensitive skin. Thrive has quickly grown into a rapidly expanding skincare company that is committed…
With over 700 million active users worldwide, TikTok has transformed from a mere entertainment platform into a vital marketplace. In particular, it’s become a hotspot for beauty brands looking to launch new products and engage with a massive audience. In…
Walmart is partnering with Barbie, a timeless pop culture icon, to launch a new digital-first shopping experience. This innovative initiative aims to provide customers with a unique way to connect with their favorite celebrities and shop for their most-loved items.…
Fenty Beauty, the beauty brand co-owned by pop icon Rihanna and LVMH, has announced a partnership with Roblox, the global immersive platform. This collaboration marks a significant shift in the beauty industry’s approach to digital marketing and customer engagement. The…
In the bustling SoHo neighborhood of New York City, a new beacon of hair care has emerged. Ceremonia, a brand deeply rooted in Latinx heritage, has opened its first flagship store, marking a significant milestone in its journey. The brand,…
French beauty brand L’Occitane, which has recently launched a virtual store experience in collaboration with Emperia, a leading developer of virtual stores. Emperia’s platform offers brands the tools to create engaging virtual experiences, including virtual reality (VR) stores. The platform…
The ongoing power struggle between Revolution Beauty and Boohoo Group has been making headlines in the retail industry for weeks. The two companies are locked in a fierce battle for control of Revolution Beauty, with Boohoo, the company’s largest shareholder,…
The British health and beauty retail giant Boots has announced plans to close 300 stores across the UK within the next year. This decision comes as part of a broader strategy by Walgreens Boots Alliance, the parent company of Boots,…