Saks Social Club Expands Ambassador Program

“We are thrilled to welcome new members to the luxury industry’s leading brand ambassador network, the Saks Social Club,” said Emily Essner.

“We are excited to continue expanding this program and collaborating with our brand ambassadors in impactful ways as part of Saks’ long-term marketing strategy.” New ambassadors like Paris Hilton, a media personality and CEO of 11:11 Media, supermodel Chanel Iman, and basketball player and heart health advocate Shareef O’Neal bring their unique voices and extensive networks to the table.

They join other notable figures such as actress and filmmaker Francesca Scorsese, influencers Natalie and Dylana Suarez, and model Emily DiDonato. One of the key goals of the Saks Social Club is to connect Saks and its customers to new communities, opportunities, and charitable causes.

As Emily Essner, Chief Marketing Officer of Saks, explains, “We really think of the program overall as an expression of our brand. It’s creating deeper bonds with our customers.” This sentiment is reflected in the activities and campaigns the ambassadors participate in, which often focus on social good and community engagement…