Pinterest Announces Expansion of ‘Creator Inclusion Fund’ Program

The Creator Inclusion Fund program initially started in the United States and has since expanded to the United Kingdom and Brazil, focusing on creators in the fields of fashion, photography, food, and travel. The latest expansion will bring the program to five new countries: Canada, Germany, Austria, Switzerland, and France.

This move aligns with Pinterest’s strategy to ensure greater access and representation within the app, considering that the majority of its users reside outside North America and Europe.

Eligible participants from the US and Canada can apply to the Creator Fund using a designated form, while applications for the UK, Germany, Austria, Switzerland, and France will open later this year.

The first North American Creator Inclusion Fund cycle of 2023 will focus on sustainability, as Pinterest users are increasingly interested in eco-conscious content. Participants will create pins and boards centered around upcycling, foraging, farming, thrifting, gardening, and other sustainable-focused topics during the program…