FENDI Used Milano Design Week 2026 to Relaunch Its Iconic Baguette Through 20 Archival Re-Editions

FENDI made Milano Design Week 2026 its canvas, unveiling 20 re editions of the iconic Baguette at Palazzo FENDI Milano in a celebration of personality as

FENDI Used Milano Design Week 2026 to Relaunch Its Iconic Baguette Through 20 Archival Re Editions
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FENDI Used Milano Design Week 2026 to Relaunch Its Iconic Baguette Through 20 Archival Re-Editions

Credit: FENDI

FENDI made Milano Design Week 2026 its canvas, unveiling 20 re editions of the iconic Baguette at Palazzo FENDI Milano in a celebration of personality as the greatest and freest expression of beauty.

Maria Grazia Chiuri’s Archival Vision

The Baguette 26424 Re Editions are presented as part of the Fall/Winter 2026 27 collection, marking one of the most significant milestones in Creative Director Maria Grazia Chiuri‘s debut chapter at FENDI. Chiuri, who officially took the helm at the Rome based maison in 2026 following the tenure of Kim Jones, brought an approach anchored in the archive, the Fendi sisters’ legacy, and a deep belief in the cultural power of women’s creativity and self expression. The choice to center her Milano Design Week moment on the Baguette is both a respectful nod to FENDI‘s most iconic bag and a bold statement about how craft, personality, and femininity intersect.

20 Iterations of…

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