The Premise: From Pleats to Pockets Drawing on MIYAKE’s Pleats Please legacy and the A-POC (A Piece of Cloth) concept, iPhone Pocket boasts a singular 3D-knitted construction…inspired by reinterpreting the utility of iconic pleated clothing.
Its ribbed mesh fabric is robust, stretchy, and irreversibly chic: when stretched, the open textile subtly reveals its contents, allowing users to peek at their iPhone display.
The bag closes around your phone, morphing into a pouch when filled with AirPods or other must-haves, and, thanks to its flexible design, can be worn as a wristlet, crossbody, tied to your tote, or dangled as a charm.
Universal in Style, Flexible in Use “Apple and ISSEY MIYAKE share a design approach that celebrates craftsmanship, simplicity, and delight,” said Molly Anderson, Apple’s vice president of Industrial Design. “This clever extra pocket exemplifies those ideas and is a natural accompaniment to our products…