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Gymshark, the disruptive UK-based activewear brand founded by Ben Francis, is turning up the heat in North America with its most ambitious brick-and-mortar campaign to date: the debut of two permanent stores in New York—one at Roosevelt Field Mall, Long…
K-Beauty champion Peach & Lily is stepping onto the international stage with its first-ever brick-and-mortar launch outside the U.S., announcing a flagship opening in Mexico City in early 2026 as part of Ulta Beauty’s sweeping entry into Mexico. Led by…
Phlur, the Texas-born “clean fragrance” pioneer once known for transparency and minimalist design, has rapidly evolved into one of America’s fastest-growing contemporary fragrance houses. Founded in 2014 by Eric and Cynthia Korman, the brand became one of the first Certified B Corporations in…
WHOOP, the fitness technology company, announced a partnership with Quest Diagnostics, bringing clinical laboratory testing directly to the WHOOP app through a new program: WHOOP Advanced Labs. This integration marks a turning point in personalized wellness, offering members the ability…
Aesop was founded in 1987 in Melbourne, Australia, by Dennis Paphitis, a hairdresser who began blending essential oils into salon treatments to counter synthetic aromas in commercial haircare. His formulations resonated with clients seeking natural and sensorial products, eventually leading…
The Ordinary, an industry leader in transparency and ingredient-driven formulas, has unveiled its first-ever book, aptly titled Ingredients, marking a major milestone in its nearly decade-long journey to empower and educate beauty enthusiasts. The coffee table book, now available following…
Unilever has officially announced the sale of its prestigious skincare brand, Kate Somerville, to Rare Beauty Brands, signaling a new era for this beloved line known for its results-driven formulations and Hollywood-rooted clinic in Los Angeles, located on Melrose Place.…
The 40th edition of Deloitte’s annual Holiday Retail Survey reveals that American shoppers plan to spend an average of $1,595 in 2025, a 10% year-over-year decline, and the first notable dip since the post-pandemic recovery began. As economic expectations sink…
In a major expansion of its lifestyle vision, Aritzia has entered the fragrance and beauty category for the first time with the launch of Lily & Yuzu, a limited-edition self‑care collection in collaboration with Los Angeles–based body care label Salt…
Tommy Hilfiger has turned the fashion world’s attention once again to its youthful, expressive energy with the unveiling of the Tommy Girl Fall 2025 campaign, a bold continuation of the label’s reimagined legacy under the PVH Corp. family. Building on Tommy…