HOKA Ambassador Becs Gentry Takes on 101 Kilometres at CCC
CCC, sometimes called the 'little sister' of the UTMB, demands significant preparation in terms of climbing and weather adaptability.
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Sephora Opens Its First Glasgow Store With 5,048 Sq. Ft. of Beauty Brands
The new store features a diverse selection of beauty brands, including Tatcha, Tarte, and Benefit Cosmetics.
Max Mara Brought Italian Fashion Across Two Floors in Hong Kong
Located on the first floor of the waterfront luxury destination, the new store spans over 2,000 square feet.
Brioni Turns the Travertine Light of Rome For its Fall/Winter 2026/27 Campaign
Key pieces include the cashmere Travel Jacket and the new Soffio jacket, emphasizing mobility and elegance in luxury menswear.
Missoni Opens Its First Egypt and Africa Resort Club on the North Coast
Villa Coconut Hotel hosts Missoni's inaugural Resort Club in Africa, transforming the beachfront into a vibrant expression of the brand's distinctive style.
FRAME Opens Its First Netherlands Boutique Across Three Levels in Amsterdam
Amsterdam boutique showcases FRAME's denim, tailoring, knitwear, outerwear, and accessories in a stylish, residential atmosphere.
CHANEL Brings the French Riviera Mood to Nice Côte d’Azur Airport
Located in the heart of Nice, the space leverages the city's Mediterranean charm to enhance the travel retail experience for CHANEL customers.
Farmacy Beauty Turns its 99% Green Clean Claim Into a Tropical London Pop-Up
Experience the ultimate skincare ritual with papaya-infused frozen yogurt and a cleansing balm that melts makeup effortlessly.
On Opens its First Brazil Store With a 250 Sq. Metre Home at JK Iguatemi
On opened its first Brazilian store at JK Iguatemi in São Paulo on July 30, 2026. The 250-square-metre location preceded MorumbiShopping by one week.
YSL Beauty Turns Ho Chi Minh City Metro Space Into a Beauty Block Party
This innovative event reimagined the urban landscape beneath the metro, blending luxury with local culture and youth expression.
Lacoste Turns The Fount Bar Into a Tennis Clubhouse at Selfridges London
The Fount Bar takeover, created by Harlequin, transformed The Fount Bar into a vibrant summer destination, providing a new way for visitors to engage with Lacoste beyond the shop floor.
Rare Beauty Turns Kensington Roof Gardens into a New Beginnings Experience with Selena Gomez
The launch event featured unique activities such as hand-painting monograms onto leather journals and receiving bespoke verse from a poet.
Valentino Beauty Launches its First Prestige Fragrance Franchise in Six Years at Airports
This exclusive launch brings bold, sensual scents to Europe, the Middle East, Africa, and India.
ZEGNA Brings Italian Menswear and Oasi Inspired Design to Heathrow Terminal 5
Experience the ZEGNA aesthetic at Heathrow, where natural tones and exceptional materials redefine luxury travel fashion.
Kate Spade New York Used Beet Pigeons and the Duo Bag to Make Hearts Skip a Beet
The Duo bag, a key focus of the campaign, is available in multiple seasonal colors, including Beet, transforming it into a symbol of curiosity and joy.