Retail

Mielle Organics Secures Top Spot for Hair Oil in the Textured Haircare

A viral sensation on TikTok, Mielle's Rosemary Mint Scalp & Hair Strengthening Oil is officially the #1 hair oil in the U.S. and the#1 best-selling product in the textured haircare category with 1 bottle sold every 15 seconds.

Published: Nov 9, 2022 2:50 PM

By Jeanel Alvarado

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Mielle Organics Secures Top Spot for Hair Oil in the Textured Haircare

A viral sensation on TikTok, Mielle’s Rosemary Mint Scalp & Hair Strengthening Oil is officially the #1 hair oil in the U.S. and the#1 best-selling product in the textured haircare category with 1 bottle sold every 15 seconds. According to recent Nielsen sales data, Mielle’s Rosemary Mint Scalp & Hair Strengthening Oil now reigns as the #1 best-selling product across the entire textured haircare category in the United States and has secured its position as the top-selling hair oil.

With 1 bottle sold every 15 seconds* and over 14k reviews on Amazon, Mielle’s award-winning oil has established a cult following of loyal customers from around the world. A viral sensation on TikTok and a customer and editor favorite, its nutrient-rich, intensive formula encourages stronger and healthier hair.

From nourishing hair follicles, smoothing split ends and helping with a dry scalp, this hair oil features more than 30 essential oils and nutrients and is infused with biotin.

Versatile in application, Mielle’s Rosemary Mint Scalp & Hair Strengthening Oil can be applied to the scalp daily, integrated into specialized scalp treatments, enjoyed during a hot oil treatment or used for regular split end care. It is also formulated for all hair types and textures and is safe for chemically treated hair.

With Rosemary Mint being one of Mielle’s top-selling collections, the brand is also announcing its expansion with the launch of the brand-new Mielle Rosemary Mint Strengthening Conditioner. This conditioner is the perfect complement to Mielle’s Rosemary Mint Strengthening Shampoo…

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Mielle Organics Secures Top Spot for Hair Oil in the Textured Haircare

A viral sensation on TikTok, Mielle's Rosemary Mint Scalp & Hair Strengthening Oil is officially the #1 hair oil in the U.S. and the#1 best-selling product in the textured haircare category with 1 bottle sold every 15 seconds.

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