Overview
About MAC Cosmetics
MAC Cosmetics is a professional makeup brand known for its inclusive shade ranges and editorial credibility. Owned by Estée Lauder, it is the world's leading professional cosmetics brand.
Latest coverage
MAC Cosmetics on RetailBoss
MAC Pairs ‘We All Wear MAC’ Campaign With a $38 Skin Tint Stick
MAC’s global campaign connects celebrity and creator visibility with a sheer-coverage complexion product in 20 shades.
M·A·C Cosmetics Brings 300 Creators to West Hollywood for the Lustreglass Launch
The Lustreglass Sheer-Shine Lipstick combines the comfort of a tinted balm with the look of a glossy lipstick.
M·A·C Cosmetics Goes Live on Shopify to Reimagine Online Beauty Shopping
The Estée Lauder Companies' partnership with Shopify modernizes beauty retail, featuring M·A·C's full online offer.
Top 10 High End Prestige Beauty Brand Websites (January 2026)
The digital storefront has become as crucial as the physical boutique. For high end prestige beauty brands, a compelling online presence is not merely a convenience but a cornerstone of brand identity, consumer engagement, and market leadership. This RB report…
Top 10 U.S. Fashion and Beauty Brand Expansions into the Indian Market
Related reading: Explore our Top 10 Brand Expansions in the Canadian Market (Fashion & Beauty). This RB report analyzes and ranks the top 10 U.S. fashion and beauty brands that have success expanding their operations into the Indian market. The…
MAC Cosmetics Faces Biometric Privacy Lawsuit in Illinois Over Virtual Try-On Tech
A proposed class action lawsuit (Javid v. MAC Cosmetics, Inc., Case No. 2025-CH-08774) was filed in Cook County, Illinois, accusing MAC Cosmetics of violating the Illinois Biometric Information Privacy Act (BIPA) by using its popular virtual try-on tools both in-store…
Class Action Lawsuit Targets MAC Cosmetics for Alleged Biometric Privacy Violations in Illinois
A new class action lawsuit filed August 25, 2025, in Illinois state court alleges that MAC Cosmetics is illegally collecting, storing, and using Illinois consumers’ biometric data through its virtual makeup try-on technologies, without obtaining the informed and written consent…
MAC Cosmetics Faces Landmark Illinois Biometric Privacy Class Action Over Facial Data Collection
MAC Cosmetics is at the center of a major legal battle after a class action lawsuit was filed in Illinois state court by plaintiff Fiza Javid on August 25, 2025, who alleges that MAC Cosmetics Inc. violated the Illinois Biometric…
Competitive set
MAC Cosmetics Competitors
Brands tracked alongside MAC Cosmetics based on category, positioning, market overlap, shared Rankings, and RetailBoss coverage.
Selection method: explainable profile, market, Ranking, and coverage signals. Competitive sets are editorial context, not a claim that every Brand competes in every product category. Reviewed August 2026.
Ownership network
MAC Cosmetics Related Brands
Brands connected to MAC Cosmetics through verified ownership under Estée Lauder. Each card states the corporate relationship used.
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