FRANKiE4, an Australian footwear brand founded by podiatrist and physiotherapist Caroline McCulloch and her husband Alan, has recently expanded its presence in the United States with the opening of its first brick-and-mortar store. Located at 501 E Pine St. in Seattle’s trendy Capitol Hill neighborhood, the store also serves as the company’s U.S. headquarters. This milestone comes after the successful launch of their US e-commerce website in 2021.
Established in 2010, FRANKiE4 has gained a loyal following for its fashionable yet comfortable women’s footwear, designed with patented foot support technology. The brand’s offerings include sneakers, dress flats, sandals, heels, and boots, all crafted from luxurious leather materials. With a focus on alleviating and preventing common foot issues such as heel and arch pain, plantar fasciitis, and forefoot pain, FRANKiE4’s designs are backed by the founders’ expertise in podiatry and physiotherapy.
“We are so excited to bring an already-thriving Australian brand to the US market and could think of no better place than Seattle. The city is known for its product innovators and disruptors, which is exactly what FRANKiE4 is all about. A predominantly women-led brand, we have taken women’s footwear and redesigned shoes specifically for our unique feet—delivering fashion AND comfort without sacrificing one over the other. We’re looking forward to our continuous growth here in the US market,” said Cathy Barnett, CEO Global.
The new Seattle store offers private, expert fittings to ensure customers have a personalized experience that demonstrates comfort doesn’t have to be compromised for style. In addition to shopping the full FRANKiE4 collection, customers can book “Bring Your Bubble” events for small groups of friends, co-workers, or family members to enjoy champagne, shop together, and even bring their pets for a memorable experience.
As a predominantly women-led brand, FRANKiE4 is committed to providing fashionable and comfortable footwear options for women without sacrificing one over the other. The opening of the Seattle store and the recent expansion into the US market signify the brand’s dedication to growth on a global scale. With its innovative approach to women’s footwear and a strong commitment to customer satisfaction, FRANKiE4 is poised to make a significant impact in the American market.