Overview
About H&M
H&M is a Swedish multinational fast-fashion retailer and one of the world's largest clothing companies. Known for affordable, trend-driven fashion, it operates thousands of stores globally.
Rankings
Fashion Week shows
Fashion Week Schedule
Upcoming official runway and presentation appearances from the RetailBoss Fashion Week Calendar.
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London Fashion Week Spring/Summer 20278:00 PM Catwalk
Careers
Jobs at H&M
Explore current opportunities from H&M.
Latest coverage
H&M on RetailBoss
H&M Unveils New Concept Store in Beverly Hills
H&M has launched a bold new concept store in Beverly Hills, blending Scandinavian design with California flair while introducing its H&M Pre-Loved section to Los Angeles. Spanning over 5,000 square feet, the location sits in a historic Art Deco landmark,…
H&M’s Nolita Pop-Up Brings Fresh Brand Energy to New York For the Holidays
H&M unveiled its latest pop-up store at 372 Broome Street in the heart of New York City’s Nolita neighborhood, with doors open through December 29 for the holidays. The highly anticipated holiday pop-up celebrates the brand’s fresh brand direction, immersing…
H&M and Wasteland Partnership to Launch Pre-Loved Secondhand Boutique in Beverly Hills Flagship
The launch will be followed by activating events, curated gifting sessions for the Holidays, and programming with local fashion influencers.
H&M Taps UK Icons for Avant-Garde Glenn Martens Collection Campaign
The highly anticipated H&M Glenn Martens Collection launches across select H&M stores and online at hm.com, marking a transformative moment in contemporary fashion. Crafted in collaboration with Belgian designer Glenn Martens, the collection infuses traditional British heritage with Martens’s signature…
How H&M Digital Twins Aim to Make AI Modeling Safer Smarter and More Human
In March 2025, global fast-fashion giant H&M announced a move set to fundamentally reshape how fashion content is created and consumed: the company will debut AI-generated digital “twins” of 30 real models, rolling out instantly recognizable avatars across ads and…
H&M Launches in Brazil making it the 79th Store Worldwide
H&M is making headlines as it enters Brazil with both a flagship store and a nationwide e-commerce launch, combining both for the first time in a new market. Swedish fashion giant H&M has officially entered the Brazilian market with a…
AI Models Make Debut in Fashion Ads by H&M and Mango
Fashion’s digital evolution is accelerating with AI at the helm. The fashion world is rapidly evolving as artificial intelligence becomes an integral part of how brands connect with customers. Industry leaders H&M and Mango are at the forefront, unveiling innovative…
H&M leads, Shein lags in Fashion Climate Rankings
The latest global fashion industry climate report highlights a widening gap between leaders and laggards, with H&M Group topping the rankings for the second year in a row while Shein and others face criticism for surging emissions and weak climate…
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