Leading women’s footwear brand, Naturalizer, and American fashion designer, Tracy Reese, today launched their joint initiative, the “Hope for Flowers” sustainable capsule footwear collection. The new line was created to shine light on the shared passions of both brands. Reese’s belief in the transformative power of fashion is at the center of the partnership, which champions the importance of art education through a scholarship program at Detroit’s College for Creative Studies while benefiting Nest, a non-profit organization focused on advancing the artisan and maker economy.
The bold, bright, and vibrant “Hope for Flowers” collection of eight styles includes flat sandals, sport sandals, kitten heels, and espadrilles. The capsule collection was designed to convey the optimism, color and prints that have become synonymous with Reese. The limited single run collection will range in price from $110-$148 and will be available on Naturalizer.com as well as in select Anthropologie stores and Anthropologie.com.
“Through this partnership, we are working together to unlock the potential for communities to thrive – when we cultivate creativity and teach new generations essential life skills, amazing things can and will blossom,” Reese said. “Our capsule collection is a great opportunity to educate and provide opportunities for local students while also supporting Nest’s work to provide resources to diverse makers who are key contributors to local creative economies.”
“Naturalizer actively identifies and partners with people like Tracy to keep innovating on every front, and we are proud of initiatives like this because they allow us to steward the advancement of design while empowering the communities around us from within,” said Joseph.
More information on the Hope for Flowers collection can be found at https://www.naturalizer.com/hope-for-flowers-by-tracy-reese.
I have over 10 years of experience in the retail industry including expertise in marketing, operations, merchandising, buying, shopping and technology. I am a former senior managing director of The School of Retailing, University of Alberta. My education includes a Bachelor of Commerce Degree from The University of Alberta in Marketing, Certificate in Real Estate and a Diploma in Fashion Merchandising and Buying from LasSalle College, a Canadian private school founded in 1959 by fashion designer Jean-Paul Morin.