Cordova has become a breakout leader in the luxury ski and après-ski apparel space, doubling sales in recent years as demand for performance-meets-glamour surges worldwide. Founded in 2016 by Jane Seim and her husband Cody Seim after a snowy Sun Valley wedding and fueled by Jane’s creative vision, Cordova today is sought after by adventurous women who want James Bond–level style, performance, and fit on and off the slopes.
Who Owns Cordova and Where Is It Based?
Cordova is a private, independently owned brand. Founders Jane and Cody Seim lead the business together, with Jane as Creative Director. The company’s main studio and headquarters are based in Kirkland, Washington, with design inspiration, roots, and many collaborations tied to the Idaho mountains, where the Seims were wed.
What Does Cordova Sell and Who Is It For?
Cordova is best known for its high-performance, high-style ski suits—fitted, retro-inspired, and loaded with technical…
innovations such as Primaloft insulation, waterproofing, breathability, and four-way stretch.
Key products include: The hero Cordova one-piece ski suit (color-blocked, belt-cinched, and celebrity-approved) Luxury ski jackets, pants, and tailored après-ski outerwear Midlayers and accessories designed to flatter diverse body shapes Every collection blends 1960s/1970s glamour with modern needs: waterproof zippers, powder skirts, and adjustable hoods.
“There are a handful of brands that may have one ski suit in their collection, but currently, we are the only ski apparel company that specializes in technical one-piece ski suits, designed by women for women, with an emphasis on fit and fashion,” said founder Jane Seim.
Cordova’s customer is a style-savvy, independent woman—often a traveler, athlete, or social skier—who values luxury, confidence, and sustainability as much as technical performance…
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