The Lip Bar Inc. Raises $6.7 Million In Funding

The round was led by Pendulum, an inclusive and strategic growth investing and advisory platform designed for founders and leaders of color. The Fearless Fund and Endeavor also came into the round, providing access to a robust international community through Endeavor and other women entrepreneurs.

TLB’s tremendous success is a direct testament to Melissa Butler’s dedication to building an innovative house of brands. Beyond its bold color cosmetics, TLB resonates with customers because of its commitment to reimagining beauty standards.

We are excited to partner with Melissa and the TLB team as they continue to grow an inclusive platform in the category,” said Pendulum’s Co-Founder and CEO Robbie Robinson.

After trialing and testing lipsticks in her kitchen due to her frustrations with the beauty industry’s lack of diversity, excessive chemicals and high price points, TLB CEO, Melissa Butler began developing her own formulations while working on Wall Street…