Overview
About Ulta Beauty
Largest US beauty retailer, founded in 1990, operating over 1,300 stores spanning mass and prestige cosmetics, fragrance, and salon services. It also runs a fast-growing loyalty program and e-commerce business.
Latest coverage
Ulta Beauty News
Ulta Beauty sales increase 12.3 percent for Q1, 2023
Ulta Beauty, a leading beauty retailer in the United States, has reported impressive first-quarter results under the leadership of CEO Dave Kimbell. The company announced a 12.3% increase in net sales, reaching $2.6 billion compared to $2.3 billion in the…
Jennifer Aniston’s Hair Care Brand Launches at Ulta Beauty
Jennifer Aniston’s hair care brand, LolaVie, has recently expanded its reach by launching at Ulta Beauty, marking the plant-based brand’s first wholesale partnership and entry into brick-and-mortar retail. This move comes as the hair care industry is experiencing significant growth,…
Why are Beauty Retailers launching YouTube Channels?
The beauty industry has been undergoing a significant transformation in recent years, with the rise of digital platforms and social media playing a crucial role in shaping consumer preferences and purchasing habits. As a result, beauty retailers have been increasingly…
Golde Launches Into Ulta Beauty Stores
Wellness brand Golde has recently expanded its presence by entering Ulta Beauty, a leading beauty retailer in the United States. Founded by Trinity Mouzon in 2016, Golde aims to make self-care more inclusive, engaging, and fun through its superfood-infused beauty…
It’s A 10 Haircare Puts Brakes On Hair Care Price Increases
It’s a 10 Haircare, the professional and consumer indie haircare brand, has announced a price freeze on all products at all official retailers including Sally Beauty and ULTA. This comes at a time when many other brands have been forced…
Beautycounter partners with Ulta Beauty
Beautycounter has announced a new exclusive partnership with Ulta Beauty, the nation’s largest beauty retailer. Beginning February 26, a selection of Beautycounter products will be available on Ulta.com and in 500 Ulta Beauty stores across the U.S. on March 5.…
2023 Beauty Trend: Snail Beauty Products And Spas Increase In Global Demand
Demand for snail beauty products is driven by increase in awareness about snail mucin’s beauty-enhancing properties to help address dry skin, stretch marks, acne, rosacea, age spots, and burns. In addition, Snail mucin is said to have beauty-enhancing antioxidants, including elastin, antimicrobials, proteins, hyaluronic acid and glycolic acid. The global snail beauty products…
Tanger Outlets Adds New Collection of Diverse Brands
Tanger Factory Outlet Centers, Inc., a leading operator of upscale open-air outlet centers, has announced the addition of nearly thirty new stores to its retail lineup during the fourth quarter of 2022. This expansion comes just in time for the…
Takashi Yanagi To Bring LED Light Therapy To Mainstream With New Retail Partnership
Dermabeam is a light therapy company born out of Los Angeles, California. Founded by Takashi Yanagi who was inspired to create the company after experiencing the life-transforming benefits of light therapy. Dermabeam offers a variety of sleek light therapy devices that…
Target more than triples the number of Apple at Target shop-in-shops
Target announced an expanded collaboration with Apple, more than tripling its Apple at Target locations, giving even more guests a one-stop-shop for Apple products and accessories just in time for the holidays. Members of Target Circle, the retailer’s free-to-join loyalty…
Rankings
Where Ulta Beauty ranks
Research library · 2 reports
Mentioned in RETAILBOSS reports
Explore the studies featuring this brand. Position badges show its place in the report’s published ranking.
Position #7RETAILBOSS Research
Top Beauty Brands Recommended by AI
A Q1 2026 ranking of beauty brands by estimated share of AI citations across more than 80 consumer prompts.
Explore report
Featured in reportRETAILBOSS Research
The Best Rare Beauty Moments in 2026, So Far
Eleven product, partnership and retail moments that defined Rare Beauty’s first half of 2026.
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Insights & Trends
Analysis
Data-led insights and trend observations featuring Ulta Beauty.
- Trends · Oct 22, 2026How Six Industry Shifts Will Reshape Beauty Retail in 2027
- Insights · Sep 30, 2026Ulta Beauty Names Eight Brands for Its 2026 MUSE Accelerator
- Insights · Sep 30, 2026Siia Cosmetics Expands Across Four Retail Marketplaces With Mirakl Connect
- Trends · Sep 24, 2026How Target Is Rebuilding Beauty Across Stores and Marketplaces After Ulta
- Trends · Sep 23, 2026How Beauty Brands Are Choosing Between DTC and Physical Retail
- Insights · Feb 9, 2026Top 10 Beauty Brands by Website Traffic
- Insights · Jul 20, 2025Ulta vs. Sephora: Who’s Winning the Beauty Retail Battle
- Insights · Jul 19, 2024Sephora No 1. preferred beauty shopping destination for Gen Z
- Insights · May 27, 2023Ulta Beauty sales increase 12.3 percent for Q1, 2023
- Insights · Jan 3, 20232023 Beauty Trend: Snail Beauty Products And Spas Increase In Global Demand
